Open Lane Media
Your Business Grow
💥 There's a lane for every business, and Open Lane Media
can help you find yours with a blend of carefully curated services from branding to email marketing.
💥 There's a limit to your time ⏰ and resources 💲, let's see if we can automate ⚙ some of that for you.
💳📳 Tap Card
A Tap Card is perfect for:
⭐ Sharing contact info with prospective clients
⭐ Gathering leads and building sales funnels
⭐ Booking appointments and taking payments
⭐ Instagram link in the bio pages
⭐ Creatives looking to quickly share content
Learn more about the Tap Card here 👇🏾
🌐 Web Design
The Tap Card is the sexy technology piece, but the web site is where your potential leads and customers will learn all about you, your business, and the products/services your business offers. With a custom URL (yourwebsite.com) and the Marketing Essentials, you can start capturing leads and follow up immediately.
The Tap Card comes with a profile based site including a headshot, QR code, contact info, save to contacts button, and social media links, but your site can be much more:
🍽 Restaurants and food trucks can share a menu, contact info, and directions; and even take reservations and orders
🗓 Consultants, coaches, and other professionals can make it convenient and easy for clients to schedule time on their calendar
🔎 Job hunters can quickly and easily share their resume and contact info with prospective recruiters, hiring managers, and HR personnel
🤳🏾 Creatives can share link-in-the-bio info
🛠 Tradesmen and independent contractors can make it convenient and easy for customers to request or book a service call
You have options when it comes to showing off your business and making it easy for your clients, customers, or fans to do business with you.
Open Lane Media can help you find the right fit for your business needs. Use the form at the bottom of this page to stay in touch and ask questions.
📩 Email Marketing
With your Tap Card purchase, you automatically get the Marketing Essentials upgrade. With the Marketing Essentials, you can capture leads on your site through a simple opt-in form. You can take these leads and manually follow up using your existing sales process. But that can be painful and time consuming if your sales process is in shambles. Wouldn't it be lovely if there was a way to automate your sales process so you can focus more on delivering a better quality product/service and customer experience?
With the Marketing Essentials covered, your next challenge is to automate your sales process. Targeted email campaigns are an effective way to automate your sales process and follow up with your leads. Once they've opted in, your lead will receive a welcome email along with a series of follow up emails designed to educate and ensure that any questions or concerns they have about your products/services are addressed and answered. This is often referred to as an automated marketing/sales funnel.
Sign up here to see how it works 👇🏾
💻📹 Audio/Video/Livestream Services
One thing we've learned from the pandemic is that livestreaming is an effective way to invite visitors into your space. However, the challenges with delivering a stress-free, enjoyable livestream experience are many. You have to be concerned about picking up good audio and video, and streaming the whole production to the world without any hiccups or interruptions 🧨😨.
Open Lane Media got its start in the live event world:
💒 Recording church services
👰🏾 Producing wedding videos
📹 Covering any events organizations and individuals wanted to have on tape
A lot of the technology that was used in the live event space, pre-pandemic, is still very valuable in the livestream space (Zoom, Facebook, YouTube, Vimeo, Microsoft Teams, Google Meet, etc.):
📶 With a few, inexpensive enhancements, churches (and similar organizations) can upgrade their audio/video system to livestream and even have an interactive service
📡 Community events, live performances, meetings, etc., can be livestreamed to keep your audience engaged when they can't be there in person
Open Lane Media is your source for:
🌐 Web Design
📢 Content Marketing
📩 Email Marketing
I know all of this technology is a lot to take in and I'm here to help. If you have any questions about how you and your business can leverage technology to free up time and generate additional income, sign up below to stay in touch with me. I look forward to hearing from you.
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